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Lakmusz.hu - Magyar Jeti Zrt.

Organization: Lakmusz.hu - Magyar Jeti Zrt.
Applicant: Zsófia Bulla
Assessor: Gergo Saling

Background

The application, after some updates and modifications, is compliant, for more details check comments.

Assessment Conclusion

In most aspects, the application was already compliant in its original form. After the applicant has updated some of its policies and websites the application, in my opinion, fully satisfies the requirements set out in the guidelines. As for requirement 4.1, the applicant's explanation of when and how it can provide full transparency of external funds it has received is reasonable and can be scrutinized during the next reassessment. As for 6.5 I uphold what I commented about applicant's parent company during the assessment process, however, I also accepted applicant's answers due to its inclination to carry out changes on its sites and in its policies in order to comply with IFCN's guidelines and best practices set out in the guidelines.

on 15-Feb-2023 (1 year ago)

Gergo Saling assesses application as Compliant

A short summary in native publishing language

A legtöbb szempontból a pályázat már eredeti formájában is megfelelő volt. Miután a pályázó frissítette egyes belső szabályzatait és weboldalait, a pályázat véleményem szerint teljes mértékben megfelel az útmutatóban meghatározott követelményeknek. Ami a 4.1. követelményt illeti, a pályázó magyarázata észszerű arra vonatkozóan, hogy mikor és hogyan tudja biztosítani a kapott külső források teljes átláthatóságát, ami a következő átvilágítás során megvizsgálható. Ami a 6.5 pontot illeti, fenntartom a pályázó anyavállalatával kapcsolatban tett megjegyzéseimet, emellett azonban elfogadtam a pályázó válaszait is, mivel a pályázó lényeges változtatásokat hajtott végre oldalain és szabályzataiban az IFCN irányelveinek és gyakorlatainak betartása érdekében.

Section 1: Eligibility to be a signatory

To be eligible to be a signatory, applicants must meet these six criteria

  • 1.1 The applicant is a legally registered organization, or a distinct team or unit within a legally registered organization, and details of this are easily found on its website.
  • 1.2 The team, unit or organization is set up exclusively for the purpose of fact-checking.
  • 1.3 The applicant has published an average of at least one fact check a week over the course of the six months prior to the date of application. For applicants from countries with at least 5 or more verified signatories need to have at least a fact check a week over the twelve months of publishing track. Consult to factchecknet@poynter.org for confirmation.
  • 1.4 On average, at least 75% of the applicant’s fact checks focus on claims related to issues that, in the view of the IFCN, relate to or could have an impact on the welfare or well-being of individuals, the general public or society.
  • 1.5 The applicant’s editorial output is not, in the view of the IFCN, controlled by the state, a political party or politician.
  • 1.6 If the organization receives funding from local or foreign state or political sources, it provides a statement on its site setting out to the satisfaction of the IFCN, how it ensures its funders do not influence the findings of its reports.

Criteria 1.1
Proof you meet criteria
Please explain where on your website you set out information about your organization’s legal status and how this complies with criteria. Attach a link to the relevant page of your website.

Lakmusz.hu - Magyar Jeti Zrt.
25-Jul-2022 (1 year ago) Updated: 1 year ago

We outline answers in the "About us" section of the site here: https://www.lakmusz.hu/rolunk/ This section is linked from the homepage. Some information is provided in the "Masthead" section also linked from the homepage here: https://www.lakmusz.hu/impresszum/ We provide detailed information about the site, newsroom, staff, ownership and funding and some narrative information about who we are, what we do and principles we are trying to uphold.

Gergo Saling Assessor
16-Nov-2022 (1 year ago) Updated: 1 year ago

Applicant is a distinct team within a publishing company (Magyar Jeti Zrt.). Ownership data is transparent and available on its website.


done_all 1.1 marked as Compliant by Gergo Saling.

Criteria 1.2
Proof you meet criteria
Please answer the following questions – (see notes in Guidelines for Application on how to answer)

 1. When and why was your fact-checking operation started?
 2. How many people work or volunteer in the organization and what are their roles?
 3. What different activities does your organization carry out?
 4. What are the goals of your fact-checking operation over the coming year?

Lakmusz.hu - Magyar Jeti Zrt.
25-Jul-2022 (1 year ago) Updated: 1 year ago

 1. When and why was your fact-checking operation started?

We launched the website, lakmusz.hu on the 11th of January 2022 and began operations (prep) 3 month before. Magyar Jeti Zrt. is a medium sized publisher and we did some occasional factchecking work on our larger news site, 444.hu, but we felt that we needed to dedicate more resources and create a separate platform for anti-disinfo work as things in the Hungarian media environment deteriorated. In 2019 we partnered with AFP to apply for a grant by the European Commission which was aimed at supporting media organizations to do more fact-checking work, we got the grant and was able to launch the site as the result. 

2. How many people work or volunteer in the organization and what are their roles?

We currently have 4 people dedicated to Lakmusz full-time, Blanka Zoldi is chief editor, Eszter Neuberger and Nora Dioszegi and Szilard Teczar are journalists and Szilvi Nemet is our research associate. Im (Peter Erdelyi) the director of Lakmusz, but I also run our bigger news site, 444.hu and im Head of Strategy at our media house. A number of other people work at the publisher our one of our other outlets, but provide some support for Lakmusz, like Zsolt Sebesi, who is a project manager, Marcell Ardai, who is community manager, Tamas Botos, who is our camera operator, Aniko Bukta and Bence Tamas Gaspar, who are graphic designers. A number of media researchers from the ELTE University publish research and essays on Lakmusz, but they are not part of the newsroom. This inculdes Ferenc Hammer, Peter Bajomi-Lazar and Gabor Polyak. The Hungarian fact-checker of AFP, Ede Zaborszky also publish some articles on Lakmusz. Some 444 staff, including Andras Kiraly and Mark Herczeg also contributed to some of the content.

All dedicated full-time staff and content contributors are displayed under the Masthead section linked above.

3. What different activities does your organization carry out?

Lakmusz's main focus is content creation. Its mostly digital content on the site itself. We have done a number of live-streams with various disinfo and other experts on Facebook, we created podcasts of these discussions and published articles about them as well. We had one live event.

4. What are the goals of your fact-checking operation over the coming year?

We will increase the volume of fact-checks not at least because we are going to be the Hungary Hub of EDMO (partially funded by the European Commission) and the project got additional funding for +30 month from January with and extended staff (to be hired). We are planning content aimed at children and the elderly, to submit regular Freedom of Information request to obtain public data to base our content on, to start a volunteer community and the publish a print magazin on disinformation to be distributed in schools across the country.

Gergo Saling Assessor
16-Nov-2022 (1 year ago) Updated: 1 year ago

Yes, organizational structure and publishing practice also suggests that applicant is a distinct team inside a general interest publishing company.


done_all 1.2 marked as Compliant by Gergo Saling.

Criteria 1.3
Proof you meet criteria
- The applicant has published an average of at least one fact check a week over the course of the six months prior to the date of application.
- For applicants from countries with at least 5 or more verified signatories need to have at least a fact check a week over the twelve months of publishing track.
- Consult to factchecknet@poynter.org for confirmation.

Lakmusz.hu - Magyar Jeti Zrt.
25-Jul-2022 (1 year ago) Updated: 1 year ago

You can find all our published articles here: https://www.lakmusz.hu/section/cikkek/ (Press the "+" bottom to see more)

You can also see all our articles with links and some other information here:  https://docs.google.com/spreadsheets/d/1fQd4V-_1I3Jb8BK1b7GBWZJOxDcicU3etDsmyCOVmHo/edit#gid=628615618

Gergo Saling Assessor
16-Nov-2022 (1 year ago) Updated: 1 year ago

Applicant has published 76 fact-checking articles and other 31 related media materials on its website during the past 6 months.


done_all 1.3 marked as Compliant by Gergo Saling.

Criteria 1.4
Proof you meet criteria
The assessor will assess compliance through a review of the fact checks published over the previous three months. No additional information required.

Gergo Saling Assessor
16-Nov-2022 (1 year ago) Updated: 1 year ago

After reviewing a bigger sample of articles my impression is that applicant's practices satisfy the standards set out in the guidelines.

Note:

  • Political and economic topics typically focus on government's claims, however, my impression is that this is not political bias: the government dominates the Hungarian public discourse so much and the opposition is so powerless that this imbalance reflects reality and may be considered as part of editorial freedom. When applicant analyzes claims by the opposition, it follows the same thorough method as it does with topics related to the government.

done_all 1.4 marked as Compliant by Gergo Saling.

Criteria 1.5
Proof you meet criteria
Please explain any commercial, financial and/or institutional relationship your organization has to the state, politicians or political parties in the country or countries you cover. Also explain funding or support received from foreign as well as local state or political actors over the previous financial year.

Lakmusz.hu - Magyar Jeti Zrt.
25-Jul-2022 (1 year ago) Updated: 1 year ago

Lakmusz currently receives grant funding from the European Commission under this project: EU grants for small-scale online media: supporting high-quality news products and tackling fake news - https://digital-strategy.ec.europa.eu/en/funding/eu-grants-small-scale-online-media-supporting-high-quality-news-products-and-tackling-fake-news

From the 1st of January 2023 Lakmusz will receive further grant funding from the European Commission under this project: DIGITAL-2021-TRUST-01-EDMO

Gergo Saling Assessor
16-Nov-2022 (1 year ago) Updated: 1 year ago

Applicant describes its main sources of income and also states one grant received from the European Commission here. This About page is easily reachable from its front page.


done_all 1.5 marked as Compliant by Gergo Saling.

Criteria 1.6
Proof you meet criteria
If you confirmed the organization receives funding from local or foreign state or political sources, provide a link to where on your website you set out how you ensure the editorial independence of your work.

Lakmusz.hu - Magyar Jeti Zrt.
25-Jul-2022 (1 year ago) Updated: 1 year ago

We disclose the Commission grant (along with other funding sources) under the "about us" section of the site, here: https://www.lakmusz.hu/rolunk/

Lakmusz.hu - Magyar Jeti Zrt.
14-Feb-2023 (1 year ago) Updated: 1 year ago

We disclose the Commission grant (along with other funding sources) under the "about us" section of the site, here: https://www.lakmusz.hu/rolunk/


UPDATE 2023 0214

We amended the "About us" page and clarified the points on editorial independence, and that we only accept funding from entities that will respect our full editorial independence. 

Gergo Saling Assessor
16-Nov-2022 (1 year ago) Updated: 1 year ago

Applicant declares one such grant from the European Commission and also describes transparently who are the beneficial owners of its parent publishing company.

Editorial independence, code of conduct and corrections policy are all mentioned in applicant's About page and on its rather short methodological page on its website. These sites state that applicant is independent from its founder and funders, however, does not describe how this is secured. I suggest that applicant gives a more detailed description of how this independence is secured either through organizational, structural safeguards or if such guarantees already exist applicant should share them with its audience.

cancel 1.6 marked as Request change by Gergo Saling.
Gergo Saling Assessor
14-Feb-2023 (1 year ago)

Applicant declares one such grant from the European Commission and also describes transparently who are the beneficial owners of its parent publishing company.

Editorial independence, code of conduct and corrections policy are all mentioned in applicant's About page and on its rather short methodological page on its website. These sites state that applicant is independent from its founder and funders, however, does not describe how this is secured. I suggest that applicant gives a more detailed description of how this independence is secured either through organizational, structural safeguards or if such guarantees already exist applicant should share them with its audience.

done_all 1.6 marked as Compliant by Gergo Saling.

Section 2: A commitment to Non-partisanship and Fairness

To be compliant on nonpartisanship and fairness, applicants must meet these five criteria

  • 2.1 The applicant fact-checks using the same high standards of evidence and judgement for equivalent claims regardless of who made the claim.
  • 2.2 The applicant does not unduly concentrate its fact-checking on any one side, considers the reach and importance of claims it selects to check and publishes a short statement on its website to set out how it selects claims to check.
  • 2.3 The applicant discloses in its fact checks relevant interests of the sources it quotes where the reader might reasonably conclude those interests could influence the accuracy of the evidence provided. It also discloses in its fact checks any commercial or other such relationships it has that a member of the public might reasonably conclude could influence the findings of the fact check.
  • 2.4 The applicant is not as an organization affiliated with nor declares or shows support for any party, any politician or political candidate, nor does it advocate for or against any policy positions on any issues save for transparency and accuracy in public debate.
  • 2.5 The applicant sets out its policy on non-partisanship for staff on its site. Save for the issues of accuracy and transparency, the applicant’s staff do not get involved in advocacy or publicise their views on policy issues the organization might fact check in such a way as might lead a reasonable member of the public to see the organization’s work as biased.

Criteria 2.1
Proof you meet criteria
Please share links to 10 fact checks published over the past year that you believe demonstrate your non-partisanship.
Please briefly explain how the fact checks selected show that (I) you use the same high standards of evidence for equivalent claims, (II) follow the same essential process for every fact check and (III) let the evidence dictate your conclusions.

Lakmusz.hu - Magyar Jeti Zrt.
25-Jul-2022 (1 year ago) Updated: 1 year ago

Leading Hungarian politicians tend to organize annual "State of the Union" type speeches where they evaluate the past year, in early 2022 we factchecked both the speech of PM Viktor Orban, and his opposition challanger Peter Marki-Zay:

PM Orban: https://www.lakmusz.hu/egymillioval-tobb-dolgozo-brutalis-export-eroszakos-migransok-orban-evertekelojenek-6-allitasat-ellenoriztuk/

PM Orban: https://www.lakmusz.hu/a-kisbabaknak-kedvuk-tamadt-megszuletni-tobbnyire-jogosan-buszkelkedik-orban-a-javulo-demografiai-adatokkal/

Peter Marki-Zay: https://www.lakmusz.hu/az-elszurt-jarvanykezelestol-az-angol-kiralynonel-is-gazdagabb-gazszereloig-marki-zay-orszagertekelojenek-7-allitasat-ellenoriztuk/

These 3 articles show how we apply to the same standards to everyone regardless of political orientation and we fact-check relevant statements from across the political spectrum.

While we dedicated a lot of resources countering Russian disinformation which is unfortunately part of the mainstream in the Hungarian context, we also fact-check communication by Ukrainian sources: https://www.lakmusz.hu/mitikus-hosok-es-tulzo-statisztikak-hogy-igazodjunk-el-a-haborus-hirek-kozt-mikozben-mindket-fel-dezinformal/

March 15th is a large national holiday in Hungary when major political forces tend to organize large rallies and make claims about the size of the crowds. We factchecked claims about the two largest rallies using the same methodolgy: https://www.lakmusz.hu/bekemenet-es-ellenzeki-tuntetes-hol-hanyan-voltak/

The government recently loosened regulation for the annual asset-declaration of MPs which was hugely controversial, especially because of Hungary's issues with systemic corruption. Government politicians made claims about modelling the new, looser legislation on European standards, we fact-checked there claims and found them to be mostly accurate: https://www.lakmusz.hu/valoban-az-europai-parlament-laza-vagyonnyilatkozati-szabalyzatat-masolja-kocsis-mate-torvenyjavaslata/

During the general election campaign, the main opposition candidate, Peter Marki-Zay made some statements about about PM Orban recieving medical care in a private clinic in Graz. This fueled allegations that have been around for decades (outside of mainstream media) about Orban's trips to a psychiatric hospital in Graz, basically implying the PM has serious mental health issues. We fact-checked these claims, and looked at the so called "evidence": https://www.lakmusz.hu/orban-allitolagos-grazi-utjai/

Our first ever fact-check was looking at government claims about sex-change surgeries and other procedures for minors in Western-Europe: https://www.lakmusz.hu/felrevezeto-statisztikakkal-harcol-a-nematalakito-mutetek-orulete-ellen-a-fidesz/

A GP practice refused to vaccinate 5-11 year olds in Budapest. Anti-vaxx groups hailed them as heroes, we fact-chekced if they refused to take part in the vaccination efforts because they were skeptical of the effects of the shots: https://www.lakmusz.hu/nem-oltasellenessegbol-hanem-az-elegtelen-korulmenyek-miatt-nem-oltanak-gyerekeket-egy-budapesti-rendeloben/?lang=hu

We fact-checked claims by the far-right Our Homeland (Mi Hazánk) party about the WHO trying to exert control over governments in cases of public health emergencies: https://www.lakmusz.hu/nincs-teriteken-olyan-javaslat-amely-teljhatalmat-adna-a-who-nak-jarvanyhelyzetben/

Gergo Saling Assessor
16-Nov-2022 (1 year ago) Updated: 1 year ago

After the review of several fact-checking materials, my conclusion is that applicant generally follows an unbiased approach and applies the same rules and scrutiny to all fact-checking materials.

Note:

  • the biggest group of fact-checks concern claims of the government or media outlets echoing government punchlines. This shows a slight bias against the government in choosing material to fact-check, however, given that in Hungary the government dominates the public discourse so much that this can be considered as part of editorial freedom
  • Topics related to the war in Ukraine usually counter Russian disinformation which is not the most balanced approach but can be justified in a country where the Russian narrative is dominant. In my view, a representative example for this problem is this recent article covering the missile strikes in Poland killing two people. Applicant correctly and thoroughly describes how different media companies handled this breaking news, the article's conclusion is that there was a lot of uncertainty, the story makes it obvious that most media companies (including applicant's parent company) made mistakes during their coverage, still, in its short summary applicant highlights how differently the Hungarian state news agency covered the incident. The conclusion of the article seems to be that the state agency's approach was among the few objective ones still, the framing of it seems to send the message that it simply followed Russian government communication panels.

done_all 2.1 marked as Compliant by Gergo Saling.

Criteria 2.2
Proof you meet criteria
Please share a link to a place on your website where you explain how you select claims to check, explaining how you ensure you do not unduly concentrate your fact-checking on any one side, and how you consider the reach and importance of the claims you select to check.

Lakmusz.hu - Magyar Jeti Zrt.
25-Jul-2022 (1 year ago) Updated: 1 year ago

Here is our "Methods" page: https://www.lakmusz.hu/modszertan/

There is more on this on the "About us page": https://www.lakmusz.hu/rolunk/

Gergo Saling Assessor
16-Nov-2022 (1 year ago) Updated: 1 year ago

The sites linked by the applicant set out the basic criteria of what can be fact-checked and what is not. These are very basic rules that satisfy the spirit of the guidelines.

Note:

  • This criteria is a correct explanation of why a certain topic can be subject of fact-checking but does not explain how applicant decides whether a certain claim falls under this criteria.

done_all 2.2 marked as Compliant by Gergo Saling.

Criteria 2.3
Proof you meet criteria
The assessor will assess compliance through a review of the fact checks published over the previous year. No additional information required.

Gergo Saling Assessor
16-Nov-2022 (1 year ago) Updated: 1 year ago

Could not find any examples for this practice, however, applicant quotes sources with detailed background information about them.


done_all 2.3 marked as Compliant by Gergo Saling.

Criteria 2.4
Proof you meet criteria
The assessor will assess compliance through a review of the fact checks published over the previous year. No additional information required.

Gergo Saling Assessor
16-Nov-2022 (1 year ago) Updated: 1 year ago

After reviewing a bigger sample of articles, my conclusion is that applicant's approach, generally speaking, is fair and balanced.

Notes: 

  • the biggest group of fact-checks concern claims of the government or media outlets echoing government punchlines. This shows a slight bias against the government in choosing material to fact-check, however, given that in Hungary the government dominates the public discourse so much this can be considered as part of editorial freedom
  • Topics related to the war in Ukraine usually counter Russian disinformation which is not the most balanced approach but can be justified in a country where the Russian narrative is dominant
  • On the website of applicant's parent company, 444.hu, factual stories and opinions are not always clearly separated and titles can be very sharp in tone and imbalanced. Since this is the biggest distribution channel for applicant's stories, this can influence the judgement of objectivity of applicant's content even if in itself, applicant follows a rather balanced and fair approach.

done_all 2.4 marked as Compliant by Gergo Saling.

Criteria 2.5
Proof you meet criteria
Please share a link to a place on your website where you publish a statement setting out your policy on non-partisanship for staff and how it ensures the organization meets this criteria.

Lakmusz.hu - Magyar Jeti Zrt.
25-Jul-2022 (1 year ago) Updated: 1 year ago

Here is the link to our "About us" page: https://www.lakmusz.hu/rolunk/

Gergo Saling Assessor
16-Nov-2022 (1 year ago) Updated: 1 year ago

The linked site does highlight the requirement of non-partisanship, however, it does not explain how it ensures this, instead, the applicant refers to its methodology page which is a rather short description stating very basic requirements of transparency and non-partisanship without any methods to ensure these values.

This satisfies the basics of the guidelines but a better approach would be to give a more detailed description of how these values are forced and how their implementation is secured.


done_all 2.5 marked as Compliant by Gergo Saling.

Section 3: A commitment to Standards and Transparency of Sources

To be compliant on sources, applicants must meet these four criteria

  • 3.1 The applicant identifies the source of all significant evidence used in their fact checks, providing relevant links where the source is available online, in such a way that users can replicate their work if they wish. In cases where identifying the source would compromise the source’s personal security, the applicant provides as much detail as compatible with the source’s safety.
  • 3.2 The applicant uses the best available primary, not secondary, sources of evidence wherever suitable primary sources are available. Where suitable primary sources are not available, the applicant explains the use of a secondary source.
  • 3.3 The applicant checks all key elements of claims against more than one named source of evidence save where the one source is the only source relevant on the topic.
  • 3.4 The applicant identifies in its fact checks the relevant interests of the sources it uses where the reader might reasonably conclude those interests could influence the accuracy of the evidence provided.

Criteria 3.1
Proof you meet criteria
The assessor will review the applicant’s use of sources in a randomised sample of its fact checks to assess compliance. No additional evidence is required.

Gergo Saling Assessor
16-Nov-2022 (1 year ago) Updated: 1 year ago

The applicant's practice satisfies the values set out in the guidelines based on the review of several dozens of fact-checking material on applicant's website.


done_all 3.1 marked as Compliant by Gergo Saling.

Criteria 3.2
Proof you meet criteria
The assessor will review the applicant’s use of sources in a randomised sample of its fact checks to assess compliance. No additional evidence is required.

Gergo Saling Assessor
16-Nov-2022 (1 year ago) Updated: 1 year ago

The applicant's practice satisfies the values set out in the guidelines based on the review of several dozens of fact-checking material on applicant's website.


done_all 3.2 marked as Compliant by Gergo Saling.

Criteria 3.3
Proof you meet criteria
The assessor will review the applicant’s use of sources in a randomised sample of its fact checks to assess compliance. No additional evidence is required.

Gergo Saling Assessor
16-Nov-2022 (1 year ago) Updated: 1 year ago

Generally speaking, applicant's approach is fair and satisfies the rules set out in the guidelines.

Note:

  • In some cases, for example this story in abortion stats, this one on missile strikes in Poland, this one on inflation, simply counter a public statement without trying to understand why it was made by the original source or without confronting the original source with the mistake it has made. In these articles, applicant cites several sources and data that counters the original claims but does not try to find facts that support the original claim. This is an inconsistency in applicant's practice since in other cases applicant does try to reach those whose claims are scrutinized and try to confront them with their own findings.

done_all 3.3 marked as Compliant by Gergo Saling.

Criteria 3.4
Proof you meet criteria
The assessor will review the applicant’s use of sources in a randomised sample of its fact checks to assess compliance. No additional evidence is required.

Gergo Saling Assessor
16-Nov-2022 (1 year ago) Updated: 1 year ago

Could not find any example for this practice after reviewing a bigger sample of fact-checking material.


done_all 3.4 marked as Compliant by Gergo Saling.

Section 4: A commitment to Transparency of Funding & Organization

To be compliant on funding and organization, applicants must meet these five criteria

  • 4.1 Applicants that are independent organizations have a page on their website detailing each source of funding accounting for 5% or more of total revenue for its previous financial year. This page also sets out the legal form in which the organization is registered (e.g. as a non-profit, as a company etc).
  • 4.2 Applicants that are the fact-checking section or unit of a media house or other parent organization make a statement on ownership.
  • 4.3 A statement on the applicant’s website sets out the applicant’s organizational structure and makes clear how and by whom editorial control is exercised.
  • 4.4 A page on the applicant’s website details the professional biography of all those who, according to the organizational structure and play a significant part in its editorial output.
  • 4.5 The applicant provides easy means on its website and/or via social media for users to communicate with the editorial team.

Criteria 4.1
Proof you meet criteria
Please confirm whether you are an ‘independent organization’
or ‘the fact-checking section or unit of a media house or other parent organization’ and share proof of this organizational status.

Lakmusz.hu - Magyar Jeti Zrt.
25-Jul-2022 (1 year ago) Updated: 1 year ago

We are the dedicated fact-checking site of our media house. You can read more about the ownership status on out "About us" page https://www.lakmusz.hu/rolunk/ and on the Masthead page: https://www.lakmusz.hu/impresszum/

Lakmusz.hu - Magyar Jeti Zrt.
14-Feb-2023 (1 year ago) Updated: 1 year ago

We are the dedicated fact-checking site of our media house. You can read more about the ownership status on out "About us" page https://www.lakmusz.hu/rolunk/ and on the Masthead page: https://www.lakmusz.hu/impresszum/ 

UPDATE 20230214

We will be able to provide the exact quantity and ratio of the income received from our parent company and from the European Commission after the first financial report of the HDMO project is finalized and accepted by the European Commission by the middle of this year, but we cannot unilaterally declare funding amounts and ratios (beyond the estimates we already put forward) before the European Commission accepts the final accounting of our first year.

As for income received from our parent company: we mention in the "About us" section that we only collaborate with organisations, and we only accept funds from organizations, which acknowledges and respects our principle of editorial independence. This is also true for our parent company, and for funds received from our parent company. We made the point on funding and independence more explicit in the "About us" section.

As for the 4 smaller funds: we clearly state in the "About us" section that these grants all together ("összesen") do not reach 20K euros.

Gergo Saling Assessor
16-Nov-2022 (1 year ago) Updated: 1 year ago

The applicant states its biggest sources of funding on the linked website, mentioning European Commission funds and smaller grants received to support the project. The first financial report of applicant's parent company since the launch of Lakmusz is due at 31st May 2023 so it is impossible to verify right now how transparent this report will be in respect of applicant's operations.

Applicant mentions its bigger revenue sources on the linked site, however, some details are unclear and in my opinion require more explanation to fully satisfy the criteria set out in the guidelines:

  • Applicant mentions that a big part of its funding comes from its parent company, however, neither the quantity nor the ratio within the total operating cost is clear
  • It is unclear how applicant secures that funding received from its parent company satisfies the rules set out in IFCN guidelines. There is no reason to assume that those funds are in any way compromised but the code of ethics and statements of funding does not include any rules or restrictions that secure the independence and transparency of those funds
  • Applicant mention 4 smaller funds and their scale ('not reaching 20k euros') but it is unclear if these grants are separately or all together reach that amount

These inconsistencies can be dissolved by updating the linked page with more details where it is needed and with a description regarding how the independence and transparency of fundings received from the parent company is secured.


cancel 4.1 marked as Request change by Gergo Saling.
Gergo Saling Assessor
14-Feb-2023 (1 year ago) Updated: 1 year ago

Clarifications on the 'About' page answer concern #2 mentioned during the assessment.

In case of #3 applicant is right.

In case of #1 (more details required of funds received for the sake of transparency) the applicant's explanation is reasonable, I suggest that during the next reassessment the assessor scrutinizes this point again.


done_all 4.1 marked as Compliant by Gergo Saling.

Criteria 4.2
Proof you meet criteria
If your organization is an “independent organization”, please share a link to the page on your website where you detail your funding and indicate the legal form in which the organization is registered (e.g. as a non-profit, as a company etc).
If your organization is “the fact-checking section or unit of a media house or other parent organization”, please share a link to the statement on your website about your ownership.

Lakmusz.hu - Magyar Jeti Zrt.
25-Jul-2022 (1 year ago) Updated: 1 year ago
Gergo Saling Assessor
16-Nov-2022 (1 year ago) Updated: 1 year ago

Yes, the applicant is a separate unit within a bigger news organization as the about page suggests. The page linked by the applicant lists main sources of income and ownership.


done_all 4.2 marked as Compliant by Gergo Saling.

Criteria 4.3
Proof you meet criteria
Please share a link to where on your website you set out your organizational structure, making clear how and by whom editorial control is exercised.

Lakmusz.hu - Magyar Jeti Zrt.
25-Jul-2022 (1 year ago) Updated: 1 year ago

You can see our organizational structure on our Masthead page https://www.lakmusz.hu/impresszum/ and you can see in the BIOs at the bottom of the page who is responsible for what in terms of content production.

Gergo Saling Assessor
16-Nov-2022 (1 year ago) Updated: 1 year ago

Yes, the linked page satisfies the criteria set out in the guidelines.


done_all 4.3 marked as Compliant by Gergo Saling.

Criteria 4.4
Proof you meet criteria
Please share a link to where on your website you set out the professional biographies of those who play a significant part in your organization’s editorial output.

Lakmusz.hu - Magyar Jeti Zrt.
25-Jul-2022 (1 year ago) Updated: 1 year ago

You can find BIOs on the Masthead page: https://www.lakmusz.hu/impresszum/

Gergo Saling Assessor
16-Nov-2022 (1 year ago) Updated: 1 year ago

Yes, the linked page satisfies the criteria set out in the guidelines.


done_all 4.4 marked as Compliant by Gergo Saling.

Criteria 4.5
Proof you meet criteria
Please share a link to where on your website you encourage users to communicate with your editorial team.

Lakmusz.hu - Magyar Jeti Zrt.
25-Jul-2022 (1 year ago) Updated: 1 year ago
Lakmusz.hu - Magyar Jeti Zrt.
14-Feb-2023 (1 year ago) Updated: 1 year ago

You can find a call to action on the "Methods" page: https://www.lakmusz.hu/modszertan/ its linked in the header of the HP and every page. We also issue calls to action in certain articles and we also promote this on social media and our bi-weekly newsletter. We also indicate on articles if they were based on tips from readers.

Article with CTA:

https://www.lakmusz.hu/nagyot-tuloz-orban-viktor-grafikonja-a-munkavallalok-szamanak-novekedeserol/?lang=hu

Articles based on user tips with acknowledgement and CTA:

https://www.lakmusz.hu/evek-ota-terjedo-alhir-magyar-forditasa-uzeni-hamisan-hogy-az-aszpirin-gyogyitja-a-covidot/

https://www.lakmusz.hu/elromlott-egy-huto-egy-becsi-lidlben-a-magyar-kozmedia-mar-elelmiszerhianyrol-kezdett-spekulalni/

Articles based on user tips with acknowledgement

https://www.lakmusz.hu/ez-mar-fasizmus-magyarul-is-terjed-egy-nemet-orosz-blogger-videoja-arrol-hogyan-utaljak-az-oroszokat-nemetorszagban/

https://www.lakmusz.hu/tovabbra-is-terjednek-a-covid-oltassal-kapcsolatos-hamis-hirek-mikozben-a-virus-magyar-aldozatainak-szama-atlepte-a-45-ezret/


UPDATE 20230214

We created a dedicated "Contact" page and put it in the main menu on the HP. https://www.lakmusz.hu/kapcsolat/

Gergo Saling Assessor
16-Nov-2022 (1 year ago) Updated: 1 year ago

There is an email address to contact the editorial team, they also receive comments and messages through Facebook. This makes the application compliant, however, the easiest way to contact the editors would be to publish this address on the front page.


cancel 4.5 marked as Request change by Gergo Saling.
Gergo Saling Assessor
14-Feb-2023 (1 year ago) Updated: 1 year ago

Changes make the application compliant.


done_all 4.5 marked as Compliant by Gergo Saling.

Section 5: A commitment to Standards and Transparency of Methodology

To be compliant on methodology, applicants must meet these six criteria

  • 5.1 The applicant publishes on its website a statement about the methodology it uses to select, research, write and publish its fact checks.
  • 5.2 The applicant selects claims to check based primarily on the reach and importance of the claims, and where possible explains the reason for choosing the claim to check.
  • 5.3 The applicant sets out in its fact checks relevant evidence that appears to support the claim as well as relevant evidence that appears to undermine it.
  • 5.4 The applicant in its fact checks assesses the merits of the evidence found using the same high standards applied to evidence on equivalent claims, regardless of who made the claim.
  • 5.5 The applicant seeks where possible to contact those who made the claim to seek supporting evidence, noting that (I) this is often not possible with online claims, (II) if the person who makes the claim fails to reply in a timely way this should not impede the fact check, (III) if a speaker adds caveats to the claim, the fact-checker should be free to continue with checking the original claim, (IV) fact-checkers may not wish to contact the person who made the claim for safety or other legitimate reasons.
  • 5.6 The applicant encourages users to send in claims to check, while making it clear what readers can legitimately expect will be fact-checked and what isn’t fact-checkable.

Criteria 5.1
Proof you meet criteria
Please provide a link to the statement on your website that explains the methodology you use to select, research, write and publish your fact checks.

Lakmusz.hu - Magyar Jeti Zrt.
25-Jul-2022 (1 year ago) Updated: 1 year ago

See out Methods page: https://www.lakmusz.hu/modszertan/

Gergo Saling Assessor
16-Nov-2022 (1 year ago) Updated: 1 year ago

Yes, the applicant has a methodology page even if it is a rather short description.


done_all 5.1 marked as Compliant by Gergo Saling.

Criteria 5.2
Proof you meet criteria
The assessor will review the methodology used in a randomised sample of your fact checks to assess compliance with these criteria. No additional evidence is required.

Gergo Saling Assessor
16-Nov-2022 (1 year ago) Updated: 1 year ago

Yes, applicant's practice satisfies the rules set out in the guidelines.

Most claims checked by the applicant are major policy issues or are related to topics that are part of the public discourse. In some cases, however, applicant does not explain the thought process behind why a certain claim was chosen to be fact-checked.


done_all 5.2 marked as Compliant by Gergo Saling.

Criteria 5.3
Proof you meet criteria
The assessor will review the methodology used in a randomised sample of your fact checks to assess compliance with these criteria. No additional evidence is required.

Gergo Saling Assessor
16-Nov-2022 (1 year ago) Updated: 1 year ago

Evidence countering a claim under scrutiny is usually in abundance, precisely sourced and described in a balanced manner.

Applicant's handling the fact-checked claims is usually fair and satisfy the guidelines. Applicant tries to find facts that support the original claim and/or reaches out to the original source to have a better understanding of why that claim was made (for example here and here). In the minority of the cases, however, the applicant simply counters the original claim without trying to better understand why it was made or to confront the original source with the error it made (for example here an here). The first approach prevails in the vast majority of fact-checks but it would be better to set this as a norm in each and every piece published by the applicant.


done_all 5.3 marked as Compliant by Gergo Saling.

Criteria 5.4
Proof you meet criteria
The assessor will review the methodology used in a randomised sample of your fact checks to assess compliance with these criteria. No additional evidence is required.

Gergo Saling Assessor
16-Nov-2022 (1 year ago) Updated: 1 year ago

Applicant's overall approach satisfies the criteria stated in the guidelines of IFCN.


done_all 5.4 marked as Compliant by Gergo Saling.

Criteria 5.5
Proof you meet criteria
The assessor will review the methodology used in a randomised sample of your fact checks to assess compliance with these criteria. No additional evidence is required.

Gergo Saling Assessor
16-Nov-2022 (1 year ago) Updated: 1 year ago

Applicant's handling the fact-checked claims is usually fair and satisfy the guidelines. Applicant tries to find facts that support the original claim and/or reaches out to the original source to have a better understanding of why that claim was made (for example here and here). In the minority of the cases, however, the applicant simply counters the original claim without trying to better understand why it was made or to confront the original source with the error it made (for example here an here). The first approach prevails in the vast majority of fact-checks but it would be better to set this as a norm in each and every piece published by the applicant.


done_all 5.5 marked as Compliant by Gergo Saling.

Criteria 5.6
Proof you meet criteria
Please describe how you encourage users to send in claims to check, while making it clear what readers can legitimately expect will be fact-checked and what isn’t fact-checkable. Include links where appropriate. If you do not allow this, explain why.

Lakmusz.hu - Magyar Jeti Zrt.
25-Jul-2022 (1 year ago) Updated: 1 year ago

See our Methods page: https://www.lakmusz.hu/modszertan/

Lakmusz.hu - Magyar Jeti Zrt.
14-Feb-2023 (1 year ago) Updated: 1 year ago

See our Methods page: https://www.lakmusz.hu/modszertan/


UPDATE 20230214

We created a dedicated "Contact" page and put it in the main menu on the HP. https://www.lakmusz.hu/kapcsolat/

Gergo Saling Assessor
16-Nov-2022 (1 year ago) Updated: 1 year ago

Applicant does encourage readers to send in claims for fact-checking, the contact point is the fact-checking team's email address. There's also a distinct page where they share this email address.

On the other hand, the address to contact the editors is rather invisible: it is mentioned at the bottom of applicant's methodology page (where I do not think many readers get to), and I could not find this contact point on applicant's main page or in fact-checks. It is also difficult to find contact to fact-checkers that would make it much more effective, usable and more in line with the guidelines.

The description of what can readers expect to be fact-checked is rather short but in my opinion gives a correct and understandable explanation of what will be and what will not be scrutinized.


cancel 5.6 marked as Request change by Gergo Saling.
Gergo Saling Assessor
14-Feb-2023 (1 year ago) Updated: 1 year ago

The update makes the application compliant


done_all 5.6 marked as Compliant by Gergo Saling.

Section 6: A commitment to an Open & Honest Corrections Policy

To be compliant on corrections policy, applicants must meet these five criteria

  • 6.1 The applicant has a corrections or complaints policy that is easily visible and accessible on the organization’s website or frequently referenced in broadcasts.
  • 6.2 The policy sets out clear definitions of what it does and does not cover, how major mistakes, especially those requiring revised conclusions of a fact check, are handled, and the fact that some complaints may justify no response. This policy is adhered to scrupulously.
  • 6.3 Where credible evidence is provided that the applicant has made a mistake worthy of correction, the applicant makes a correction openly and transparently, seeking as far as possible to ensure that users of the original see the correction and the corrected version.
  • 6.4 The applicant, if an existing signatory, should either on its corrections/complaints page or on the page where it declares itself an IFCN signatory inform users that if they believe the signatory is violating the IFCN Code, they may inform the IFCN, with a link to the IFCN site.
  • 6.5 If the applicant is the fact-checking unit of a media company, it is a requirement of signatory status that the parent media company has and adheres to an open and honest corrections policy.

Criteria 6.1
Proof you meet criteria
Please provide a link to where you publish on your website your corrections or complaints policy. If you are primarily a broadcaster, please provide evidence you frequently reference your corrections policy in broadcasts.

Lakmusz.hu - Magyar Jeti Zrt.
25-Jul-2022 (1 year ago) Updated: 1 year ago

See our methods page: https://www.lakmusz.hu/modszertan/ 
Also, under Hungarian law the courts can mandate media outlets to issue corrections, we obviously comply with all relevant regulations.

Lakmusz.hu - Magyar Jeti Zrt.
14-Feb-2023 (1 year ago) Updated: 1 year ago

See our methods page: https://www.lakmusz.hu/modszertan/ 
Also, under Hungarian law the courts can mandate media outlets to issue corrections, we obviously comply with all relevant regulations.


UPDATE 20230214

We updated the methodology section (https://www.lakmusz.hu/modszertan/) extensively to provide a more transparent and defined policy for corrections beyond what is legally required and was already in place. We created a special tag for pieces of content we modified after publishing and linket the tag page in the Methodology section, so all amendments can be tracked. We also made a public commitment to publish new posts if we have to issue a correction for any article published previously. (We haven't had to issue any correction so far).

Mi történik, ha hibázunk?

Cikkeink megírása során a lehető legnagyobb gondossággal járunk el, azonban előfordulhat, hogy hibázunk. A hibajelzéseket és egyéb megjegyzéseket a szerk@lakmusz.hu címre várjuk.

A szerkesztőség a hibajelzést a lehető legrövidebb időn belül megvizsgálja, a kérdéses cikk szerkesztője dönt arról, hogy a beérkező jelzés alapján a cikk módosítása szükséges-e. Amennyiben egy cikket utólag javítunk, azt transzparens módon jelezzük (ez alól csak az elütések javítása képez kivételt, ezeknek a javítását nem jelöltjük külön).

Ha a cikk lényegi állításait nem befolyásoló hibáról van szó, azt a cikk szövegében és a cikkünk végén tüntetjük fel, jelölve a cikk módosításának pontos időpontját. Amennyiben a cikk lényegi állításait befolyásoló (és különösképp az állításra adott értékelésünket módosító) hibáról van szó, akkor ezt külön bejegyzésben jelezzük azokon a fórumukon is, ahol az eredeti cikket közzétettük.

A megjelenés után módosított cikkeinket "módosítások" taggel látjuk el, és ezen a linken érhetők el: www.lakmusz.hu/tag/modositasok/

Emellett a magyar jogszabályoknak megfelelően lehetőség van sajtóhelyreigazítást kérni. Amennyiben bíróság sajtóhelyreigazításra kötelez minket, azt az ítéletnek megfelelően közölni fogjuk, illetve "módosítások" és "helyreigazítások" taggel látjuk el az eredeti cikket. A Lakmusz fennállása óta még egyszer sem kötelezték helyreigazítás közlésére.


Gergo Saling Assessor
16-Nov-2022 (1 year ago) Updated: 1 year ago

The website linked by the applicant is a rather short description of how corrections are handled, provides an email address where errors can be reported. Based on this description, applicant's approach seems to be correct, however, this is not a policy, does not explain the command line through which and the time frame within which errors are handled.

Also, I could not find any corrections on applicant's website so far, however, there is no separate page where these corrections would be collected. On applicant's parent website, 444, it is very difficult to find corrections concerning its own content. The corrections page linked by the applicant under point 6.5 is not highlighted on its front page, code of principles or main menu and if I type 'correction' in the search field, it brings me to only a label page that collects corrections but this shows also results that concern correction published by other media outlets.


cancel 6.1 marked as Request change by Gergo Saling.
Gergo Saling Assessor
14-Feb-2023 (1 year ago) Updated: 1 year ago

Great improvement in corrections policy.


done_all 6.1 marked as Compliant by Gergo Saling.

Criteria 6.2
Proof you meet criteria
The assessor will review the corrections policy to verify it meets critera. No additional information needed.

Lakmusz.hu - Magyar Jeti Zrt.
14-Feb-2023 (1 year ago) Updated: 1 year ago

UPDATE 20230214

We updated the methodology section (https://www.lakmusz.hu/modszertan/) extensively to provide a more transparent and defined policy for corrections beyond what is legally required and was already in place. See more above on 6.1.

Gergo Saling Assessor
16-Nov-2022 (1 year ago) Updated: 1 year ago

There's no policy published but and there is not a central page that collect these errors and corrections. The examples provided by the applicant and other similar cases found during the assessment are all minor mistakes and in my opinion it is part of applicant's editorial independence to decide whether these should be separately collected and published. Without a clear policy in place, it is impossible to judge how applicant weighs these corrections. A clear policy on this would make the application compliant.


cancel 6.2 marked as Request change by Gergo Saling.
Gergo Saling Assessor
14-Feb-2023 (1 year ago) Updated: 1 year ago



done_all 6.2 marked as Compliant by Gergo Saling.

Criteria 6.3
Proof you meet criteria
Please provide a short statement about how the policy was adhered to over the previous year (or six months if this is the first application) including evidence of two examples of the responses provided by the applicant to a correction request over the previous year. Where no correction request has been made in the previous year, you must state this in your application, which will be publicly available in the assessment if your application is successful.

Lakmusz.hu - Magyar Jeti Zrt.
25-Jul-2022 (1 year ago) Updated: 1 year ago

No formal (legally binding) corrections requests were made since our launch.

We received one legal request to remove personally identifiable information about an individual related to this article https://www.lakmusz.hu/salgotarjanbol-erositi-fel-orban-es-putyin-hangjat-egy-klikkvadasz-hirhalozat/ which is about a network of pages spreading Russian disinformation. We did not comply with the request, as we believe it is in the public interest to uncover who is behind these pages and are willing to defend our position in court.

We updated a number of articles after receiving feedback from the audience, you can see examples here:

https://www.lakmusz.hu/riaszto-gyerekhalalozasi-adatokkal-kelt-oltasellenes-hangulatot-duro-dora/ - You can see the update on the bottom with the exact time and date and content of the correction

https://www.lakmusz.hu/nem-ukran-neonaci-hanem-egy-magyar-skinhead-basszusgitaros-pozolt-a-horvat-tengerparton/ - Two updates at the end.

https://www.lakmusz.hu/mi-lesz-most-az-erdokkel/ - One update at the end.

Lakmusz.hu - Magyar Jeti Zrt.
14-Feb-2023 (1 year ago) Updated: 1 year ago

No formal (legally binding) corrections requests were made since our launch.

We received one legal request to remove personally identifiable information about an individual related to this article https://www.lakmusz.hu/salgotarjanbol-erositi-fel-orban-es-putyin-hangjat-egy-klikkvadasz-hirhalozat/ which is about a network of pages spreading Russian disinformation. We did not comply with the request, as we believe it is in the public interest to uncover who is behind these pages and are willing to defend our position in court.

We updated a number of articles after receiving feedback from the audience, you can see examples here:

https://www.lakmusz.hu/riaszto-gyerekhalalozasi-adatokkal-kelt-oltasellenes-hangulatot-duro-dora/ - You can see the update on the bottom with the exact time and date and content of the correction

https://www.lakmusz.hu/nem-ukran-neonaci-hanem-egy-magyar-skinhead-basszusgitaros-pozolt-a-horvat-tengerparton/ - Two updates at the end.

https://www.lakmusz.hu/mi-lesz-most-az-erdokkel/ - One update at the end.


UPDATE 20230214

We updated the methodology section (https://www.lakmusz.hu/modszertan/) extensively to provide a more transparent and defined policy for corrections beyond what is legally required and was already in place. See more above on 6.1.

Gergo Saling Assessor
16-Nov-2022 (1 year ago) Updated: 1 year ago

Applicant's practice to update articles or correct factual and wording errors is transparent and easy to understand (it highlights both the error and the correction), and it is in line with the short code of ethics published by the applicant.

However, there's no policy published and there is not a central page that collects these errors and corrections. The examples provided by the applicant and other similar cases found during the assessment are all minor mistakes and in my opinion it is part of applicant's editorial independence to decide whether these should be separately collected and published. On the other hand, without a clear policy statement in place, it is impossible to judge how applicant weighs these corrections and it is difficult to find these corrections. Also, by the time these corrections are most readers have probably already read the stories and without a central page most corrections can remain unnoticed.


cancel 6.3 marked as Request change by Gergo Saling.
Gergo Saling Assessor
14-Feb-2023 (1 year ago) Updated: 1 year ago

Applicant's practice to update articles or correct factual and wording errors is transparent and easy to understand (it highlights both the error and the correction), and it is in line with the short code of ethics published by the applicant.

Correction's policy has been updated after the assessment and now it satisfies the requirements.


done_all 6.3 marked as Compliant by Gergo Saling.

Criteria 6.4
Proof you meet criteria
If you are an existing signatory, please provide a link to show where on your site you inform users that if they believe you are violating the IFCN Code, they may inform the IFCN of this, with a link to the complaints page on the IFCN site.

Lakmusz.hu - Magyar Jeti Zrt.
25-Jul-2022 (1 year ago) Updated: 1 year ago

We are not an existing signatory.

Gergo Saling Assessor
16-Nov-2022 (1 year ago) Updated: 1 year ago

Applicant is not yet a signatory.


done_all 6.4 marked as Compliant by Gergo Saling.

Criteria 6.5
Proof you meet criteria
If you are the fact-checking unit of a media company, please provide a link to the parent media company’s honest and open corrections policy and provide evidence that it adheres to this.

Lakmusz.hu - Magyar Jeti Zrt.
25-Jul-2022 (1 year ago) Updated: 1 year ago

Hungarian publishers do not individual have corrections policies as corrections are legal issues under Hungarian law and adjudicated by the court system. All Hungarian publishers are legally required to adhere to the relevant regulations (see the code here: https://net.jogtar.hu/jogszabaly?docid=a1000104.tv )

Here is a link to all the corrections 444 (the large news site of our publishers) issues since 2013: https://444.hu/category/helyreigazitas

(These correction were all displayed on the HP at the time of their publishing. Some of these are results of litigations, but more often we publish them after the request was made even before the courts intervein if we believe the request has merit. The requests are evaluated by senior newsroom leadership and the management board: chief editor, executive editor, director, in-house counsel, CEO. The format is determined by law.)

Lakmusz.hu - Magyar Jeti Zrt.
14-Feb-2023 (1 year ago) Updated: 1 year ago

Hungarian publishers do not individual have corrections policies as corrections are legal issues under Hungarian law and adjudicated by the court system. All Hungarian publishers are legally required to adhere to the relevant regulations (see the code here: https://net.jogtar.hu/jogszabaly?docid=a1000104.tv )

Here is a link to all the corrections 444 (the large news site of our publishers) issues since 2013: https://444.hu/category/helyreigazitas

(These correction were all displayed on the HP at the time of their publishing. Some of these are results of litigations, but more often we publish them after the request was made even before the courts intervein if we believe the request has merit. The requests are evaluated by senior newsroom leadership and the management board: chief editor, executive editor, director, in-house counsel, CEO. The format is determined by law.)


UPDATE 20230214

444.hu, the big news website of our publisher is not only fully compliant with all relevant legislation, but also has a updates and corrections policy/practice that is more progressive than the strict Hungarian law and the standards of our Hungaria media market. You can find all corrections typing "correction" (helyreigaztás) in the site search field and we have a dedicated tag page as indicated above. 444 is a large, mainstream new site, a trusted independent voice in the difficult Hungarian media space. No other large HUN new site has corrections policy IFCN requires, and the HUN legal system make some of these policies less relevant than in the US. This a lot stricter and more difficult environment.

Lakmusz.hu is looking for IFCN verification NOT 444.hu. The two outlets have separate newsrooms, journalists and editors. They have different profiles and different policies. In our view, it would be very problematic to change any policy or practice of the 444 newsroom because of Lakmusz's IFCN verification especially since 444 has good practices in this regard..

Lakmusz.hu is more than happy to comply with all IFCN requirements, and we feel like we do, fully with the recent amendments.

Gergo Saling Assessor
16-Nov-2022 (1 year ago) Updated: 1 year ago

I could not find any corrections published by the applicant, in this respect the application is compliant.

However, the page linked by the applicant to its parent website's correction is not a fully transparent solution. The corrections page linked by the applicant is not highlighted on its front page, code of principles or main menu and if I type 'correction' in the search field, it brings me to only a label page that collects corrections but this shows also results that concern correction published by other media outlets.

It is impossible to know whether applicant's corrections would be treated in the same manner but I suggest that applicant set up a page for corrections and publishes it on its front page and code of ethics in a more visible way than its parent company does. If that page is empty so far that is even better and proves the correctness and fairness of the applicant's working methods.


cancel 6.5 marked as Request change by Gergo Saling.
Gergo Saling Assessor
14-Feb-2023 (1 year ago) Updated: 1 year ago

However the requirement focuses on the correction policy of applicant's parent company and I uphold my former observations about that, updates in applicant's correction policy since the first assessment, in my view, satisfy IFCN guidelines.


done_all 6.5 marked as Compliant by Gergo Saling.